Blossom Nnodim is the founder of a popular blog based here Nigeria’s capital Abuja.
The blog promotes itself as a source for political news and has nearly 20- thousand visits per month
Nnodim says gaining the trust of the public is key in keeping high traffic to the site.
“If they come here there is genuineness…authenticity…credibility in how we go about pushing news.” Blossom Nnodium said.
Nnodim is part of a growing number of social savvy influencers reaching the masses online.
Recent social activism at this tech hub saw the success of a campaign to lower the age of persons running for political office.
These social platforms are also spawning a new group of entrepreneurs
Top sites like ‘Linda Ikeji’ boast a following of nearly a million people and draw lucrative private placement ads.
An Africa mobile trend report shows nearly 50- percent Nigerians are able to accesses mobile internet connectivity.
Although, some critics say many online content providers struggle in reporting factual information.
“A lot of bloggers have an agenda whether political or otherwise… readers don’t even perceive the angle of the story.” Michael Rotimi – Social Commentator said
We asked average Nigerians if access to online information had proven beneficial.
Martin Lawal – Electrician
“I prefer to use social media to get information because sometines I am at work my phone is with me…it is fairly fast to get news.”
Pascal Chuku – Trader
“I prefer getting my news directly from television rather than social media …because I believe whats coming from social media is not as authentic as what I see on TV.”
Bloggers like Blossom Ozurungu say the new media industry is an untapped opportunity and will continue to promote dialogue among diverse groups represented in Nigeria.
