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Kenyan Artiste come radio personality , Patricia Kihoro has taken to social media with a campaign dubbed #100DaysOfAfricanMusic. This campaign after a similar one African Fashion and African Reads. Everyday she share a song that she’s listening to by an African musician or band, and gives out more information about them, where they are from, why she enjoy their music and where to find them.  She then asks her followers to tag there favorite African Musician so that she can learn more about them and share their music.

The campaign has mainly been on her Instagram page