The promo was shot in Morocco over a one week period and showcases the unique aspects of North Africa while highlighting CGTN’s news coverage of North Africa. It was directed and produced/edited by an in-house crew of CGTN Africa.
The PromaxBDA Awards Is the most prestigious awards in Africa for Television Broadcast Promos. It can be best described and measured along the same standards as the the Oscars or Emmy’s. All the entries are judged based on: Marketing objectives, production quality, creativity, originality, concept, copywriting and/or design.